Stockmann is an omnikanal part-store in Estonia that combines entry and online shopping into one of the well-considered purchasing experiences. The purpose of the company is to provide people with a carefully curated selection of clothes, beauty products, household goods and delicacy products, supporting purchase through both personal service and convenient digital channels.

Many buyers are looking for a place where there is a diverse, middle and higher class product range without travelling between different shops, as well as solutions that make buying smooth - from browning of preferred products to delivery and on-site services. Due to this need, it is important to provide both physical services and an efficient online shop and a loyalty model that brings clear advantages to regular customers.

The company offers a combination of the possibilities of the shop and the online shop with a regular customer program and support services such as personal stylism, tailor work, home delivery and catering. This approach allows people to make purchases in a way that is compatible with their timetable and preferences - whether they prefer to try the goods on the spot or order them at home.

What distinguishes Stockmann from the attendance, the continuing focus is on customer service and concentrating a wide range of categories in one place, as well as the well-known seasonal campaigns and loyalty program MyStockmann. The organisation is moving in a direction where purchasing experience would be a reliable and carefully curated destination for those who value choice, convenience and personalized service.