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      Taivo Nurmeots

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      Color psychology is the study of how colors affect perceptions and behaviors. In marketing, color can be a powerful tool to convey a message without words. The

      Color psychology: how to choose the right colors for your marketing materials

      Andmerobot
      Color psychology is the study of how colors affect perceptions and behaviors. In marketing, color can be a powerful tool to convey a message without words. The right choice of color can enhance brand recognition by up to 80%, making it a critical decision in the design of marketing materials. Colors have the ability to evoke emotions and associations. When used strategically in marketing materials, they can influence how a brand is perceived and can significantly affect purchasing decisions. The Meaning Behind Colors Warm colors such as red, orange, and yellow are associated with energy,

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      PAREX N&N OÜ / Andmerobot

      The ultimate guide to choosing the right paper for your print

      When it comes to printing, the paper you choose is just as critical as the design itself. The right paper can elevate your project, conveying professionalism an
      ssb.ee
      When it comes to printing, the paper you choose is just as critical as the design itself. The right paper can elevate your project, conveying professionalism and attention to detail, while the wrong choice can undermine the effectiveness of your print. In this guide, we'll explore the nuances of paper selection to ensure your print materials reflect the quality your brand stands for. Several factors come into play when selecting paper for your print project. These include the purpose of the print, the desired impression you wish to make, the printing method, and budget constraints.

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