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's activity report 2022

Kroonpress is a company belonging to the MM Group, whose main activities are the production of newspapers, magazines and large-scale advertising prints, and packaging production (main activities according to EMTAK: 1811 - newspaper printing and 1812 - other printing; 17211 - cardboard packaging and 18129 - digital and flexo packaging). AS Kroonpress was founded in 1990 by AS Postimees. The company's major clients are

Postimees Group AS, AS SL-Evening, Äripäeva Publishing AS. The larger newspapers printed in AS Kroonpress are "Postimees", "Evening", "Business Day", "Pärnu Postimees", "Sakala", "Virumaa Teataja" and "Järva Teataja".

AS Kroonpress is a high-tech, innovative company that was the first printing house in Estonia to accept printing materials from newspapers over a remote network. In the 2000s, there was a significant expansion into the commercial printing sector and many clients were added from the Baltics, Norway, Sweden, Finland and

Denmark. The focus in recent years has been on entering the packaging production market. Today, packaging is produced for the Estonian, Lithuanian and Finnish markets.

AS Kroonpress offers a full service to publishers and commercial print clients - digital design material arrives at the printing house electronically and the finished product is transported to the ordered destination. In the packaging sector, in addition to production and transport, the customer is offered support in developing a suitable packaging solution. The most modern equipment and modern materials are used.

AS Kroonpress is capable of fully participating in the certified product market, having PEFC, FSC, Swan Label, ISO 14001:1996 and food safety FSSC 22000 certificates. In addition, Kroonpress has its own system for calculating, assessing and labeling lifecycle-based greenhouse gas emissions, Greenline Print and Greenline Package, which aims to guide customers to use materials with as small a carbon footprint as possible and demonstrate their commitment to environmental protection to their consumers and to consolidate cellulose-based products as a sustainable solution. Greenline Print and Greenline Package were created as a separate internet-based service, located at www.greenlineprint.com and www.greelinepackage.com.

The most important indicators of the last two financial years are given in the table below.

Table 1. Key economic indicators of AS Kroonpress, in euros

Deviation

Indicator 01.05.2022-30.04.2023 01.05.2021-30.04.2022

EUR %

Sales revenue 33 874 992 27 961 662 5 913 330 21.1%

Operating profit/loss -1 519 483 -59 379 -1 460 104 2 459%

Net profit/loss -2 069 945 -393 356 -1 676 589 426.2%

Investments 806 729 5 513 290 -4 706 561 -85.4% in fixed assets

Equity at the end of the year 10 695 858 12 765 803 -2 069 945 -16.2%

Fixed assets 19 773 977 21 349 370 -1 575 393 -7.4%

Total assets 28 086 328 28 948 865 -862 537 -3%

Operating margin -6.1% -1.4%

Return on equity (ROE) -17.6% -3%

Return on assets (ROA) -7.3% -1.5%

Operating margin = Net profit/Sales revenue

Return on equity = Net profit/average equity for the year

Return on assets = Net profit/average total assets for the year

The most influential event of the financial year was the energy crisis, which led to a significant increase in the prices of materials used for printing. Main materials such as printing plates, paper and colors continued to rise throughout the 2022 calendar year, and the overall market was most affected by the almost doubling of paper prices compared to corona-era prices. Previous large-scale closures of paper mills created a situation where fewer major players remained on the market and demand/supply was better balanced, for a moment. AS

Kroonpress delegated price increases to customers, but such large changes negatively affected the overall volume of orders. Customers closed publications that had become unprofitable due to price increases, and the advertising print segment continued to order in smaller volumes to stay within their advertising budgets. The turnover for the 2022/23 financial year was 33.9 million euros, which is 21% more than last year. The increase in turnover has come from price increases to existing customers and added packaging turnover. The turnover of the packaging sector multiplied compared to the previous financial year, but there is still a lot of room for growth to reach the full capacity of the existing machinery.

The previous financial year's operating loss of 59 thousand euros was replaced by an operating loss of 1.5 million euros. More than half of the operating loss was made up of the packaging sector's result. On the cost side, AS Kroonpress is ready for a significantly larger volume of packaging sales and rapid turnover growth is