What does B2B matching mean?

Digital matchmaking connects businesses and participants to targeted one-to-one meetings using intelligent profile-based suitability and active interest indicators. Its aim is to make each meeting of events and sales meetings appropriate, effective and measurable.

Who is it suitable for?

The service is designed for the organizers of cooperation events, trade fair and conference teams, sales departments, exhibitors and purchase decision makers who value high-quality contacts and efficient meeting management. Suitable for both small companies and the B2B teams of the big company, who want to maximise the ROI.

Why is it valuable?

<The matchmaking reduces the loss of time and increases the relativity of meetings: participation no longer means random conversations, but targeted business opportunities. The system prioritises the suitability of participants e and signals-based interest indicators in order to ensure that each -one meeting is potentially profitable. The result is higher conversion, more qualified cases and a clearly measurable effect on the success of the event.

Basic functions

• Profile-based matching - detailed participant profiles and filters for matching.
• Huvian indicators - behavioural and self-declaration signals that raise the most relevant contacts.
• - automatic timing and reminders.
• << - dynamic matchmaking in the course of the event, to adapt proposals to the participation.
l>l >l>>>>l >l >l >r strong>Analytyr The accuracy of event matchmaking and the analysis of e suitabilitye of participants are combined, based on both personal preferences and behavioural interest indicatorse. In addition, the solution can be adapted to the specificity of the event, ensuring privacy and smooth integration with existing tools.

How to start?

The process is simple: definition of profiles and preferences, automatic matching and time-based planning. The next step is to activate analytics and use after-sales tools to transform initial conversions into convertible business relationships.

One-only meetings and event matchmaking are no longer luxury – they are a strategic tool that increases the resilience of events and sales meetings and creates more high-quality contacts in the short term.